Meet the Drama Llama
Ditch the Drama Llama of Nausea
Assignment: Create a disruptive Masterbrand platform that makes Dramamine synonymous with anti-nausea.
Insight: The feeling of nausea creates inescapable drama in nausea sufferers’ lives.
Provocation: NO MORE DRAMA WITH DRAMAMINE. All sensible, responsible adults would like to have full control of how much drama in their lives.
Idea: The Drama Llama
Meet the Drama Llama
From nervous first dates to motion sick car rides, the Drama Llama is constantly following you around and showing up in the most inconvenient of times. Good thing when you take Dramamine, you can silence your inner drama and Ditch the Drama Llama.
Name: Drama Llama | Height: 5’8 but he’ll lie and say 6’0
Likes: Long car rides, high-intensity cruises, Spirit airlines, anything that spins, ferris wheels, and all-you-can-eat buffets
Dislikes: Being left out, silence, people who mistake him for an alpaca
Favorite Song: “All By Myself” by Eric Carmen
